foodora reaches €150 million in annualized transaction volume and announces further expansion
Berlin, June 24th 2016 — Just three months after expanding to over 10 new cities, foodora announces further city expansions and posts 100x growth versus May 2015
Only three months after expanding into more than 10 new cities, the Berlin-based company that offers fast delivery from quality restaurants across ten countries worldwide and is part of the Delivery Hero group announces it plans to launch more cities in Germany, The Netherlands, Sweden and France in the next 60 days.
“We are now reaching €150 million in annualized transaction volume after an initial period of honing the business model and learning what matters to customers, partners and investors. This is 100 times our size just one year ago, and our continued expansion puts us even closer to our long-term vision of a service that truly changes the way food delivery is experienced,” said Rodrigo Sampaio, co-CEO of foodora.
“We delivered over 4 million meals in the last twelve months, becoming a relevant partner to thousands of restaurants, most of which had never delivered before. foodora combines an exceptional service level – most of our orders are delivered in less than 35 minutes – with the highest logistics productivity in the industry. This has earned us increased support from Delivery Hero, and now allows us to focus on a next wave of innovations to benefit our customers, the riders who support us and our partner restaurants,” adds Eduardo Goes, who co-leads foodora.
During the last 12 months, foodora doubled its order volume every two months, becoming the leading player not only in its home country Germany but also in the nine other nations in which it operates. Its signature pink bikes can now be seen in the streets of over 30 cities across Europe, Canada and Australia. “foodora has demonstrated outstanding customer loyalty, driven by its distinctive brand, superior service level and curated selection of restaurants,” says Niklas Östberg, CEO of Delivery Hero. “It has developed a proprietary ecosystem of solutions for last-mile logistics that is optimized for food delivery, providing it with a sustainable competitive advantage and stronger financial performance. We are excited about its development and are increasing investment to expand and secure its market leadership,” complements Östberg.
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foodora was launched in Germany in October 2014, backed by Rocket Internet in April 2015 and merged with Delivery Hero in September 2015. The on-demand delivery service currently connects high-quality restaurants and foodies in 10 countries and is changing the way food delivery is viewed and experienced globally.
How it works
Through the foodora website or via the new iOS and Android apps, customers can enter their postal code and view a curated list of restaurants serving their neighborhood. Once they have found their meal of choice, they can place the order in the comfort of their home or office, paying online through foodora’s secure platform. The order is then carefully prepared by the restaurant, picked up by the foodora logistics team and delivered to their doorstep in around 30 minutes.